Marketing Strategy Solutions

Establish your brand and parameters for ongoing marketing efforts with LevelUp’s marketing strategy solutions.

Why is Brand & Marketing Strategy Important?

The world of marketing is expansive – across hundreds of channels and tools lie tens of thousands of opportunities. As a business owner or marketing manager, finding the right marketing mix must begin from the ground up.
LevelUp is able to provide small to medium-sized businesses with the strategy support necessary to solidify your brand and marketing strategy – from brand collateral, to budget breakdowns, audience insights, and trackable KPIs.

Marketing Strategies that Support Your Long-Term Growth Goals

The goal of a marketing strategy is to set the pace, targeting, channels, and messaging for you to best communicate to your Total Addressable Market (TAM). Without a data-driven, intentional marketing strategy, it can be easy to fall out of alignment with the larger picture – profitability with the goal of scalability.
LevelUp’s team of marketing and business acceleration experts work closely with your team and key stakeholders to outline your company’s positioning within its market, points of contact with potential customers, and channel and budget breakdowns within your marketing funnel.

Customer Segment Definition & Value Prop Design

Communicating your company’s message and unique advantages in a way that speaks directly to them is a common marketing challenge.
The optimal way to reach your target audience and Total Addressable Market (TAM) is to determine your potential customers’ lifestyles, interests, demographics, and other characteristics.
LevelUp uses industry-leading tools and leverages years of expertise to research, pinpoint, and create Unique Selling Propositions (USPs) that your customer base will respond to, giving you a leg up on your competition in the marketing space.

Marketing Expertise for Continued Engagement

Once differentiators are identified, and audiences are determined, the new challenge becomes choosing the marketing channels that best broadcast your message to your target market.
LevelUp uncovers opportunities for your organization’s purpose, products and services, and value propositions in a way that engages potential customers, informs them about your brand and offerings and leads them through the conversion funnel – creating streams of income and growing your business.

Modern Branding that Keeps You Top of Mind

Design trends come and go – as a business owner, keeping your business aligned with industry and market shifts can quickly become a back-burner issue. Investing in up-front branding sets a solid foundation for every marketing activity your organization partakes in – and LevelUp can help.
We are keenly aware of the ebbs and flows of what’s “on trend” and can provide advisory services to help you reflect it in your branding. Whether you’re searching for a new logo or need insights that drive informed decision-making, we’re here to serve as an extension of your marketing team.